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	<title>Comments on: 5 New Reasons Why Apple Might Not Build a TV, Yet.</title>
	<atom:link href="http://www.livedigitally.com/2012/08/06/5-new-reasons-why-apple-might-not-build-a-tv-yet/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.livedigitally.com/2012/08/06/5-new-reasons-why-apple-might-not-build-a-tv-yet/</link>
	<description>My opinions about convergence, consumer technology, gadgets, Web, and more.</description>
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		<title>By: tivoboy</title>
		<link>http://www.livedigitally.com/2012/08/06/5-new-reasons-why-apple-might-not-build-a-tv-yet/comment-page-1/#comment-485156</link>
		<dc:creator>tivoboy</dc:creator>
		<pubDate>Mon, 13 Aug 2012 12:20:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.livedigitally.com/?p=2736#comment-485156</guid>
		<description>look back at my previous posts (about no TV), that&#039;s what&#039;s coming!</description>
		<content:encoded><![CDATA[<p>look back at my previous posts (about no TV), that&#8217;s what&#8217;s coming!</p>
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		<title>By: Alan Wolk</title>
		<link>http://www.livedigitally.com/2012/08/06/5-new-reasons-why-apple-might-not-build-a-tv-yet/comment-page-1/#comment-485129</link>
		<dc:creator>Alan Wolk</dc:creator>
		<pubDate>Wed, 08 Aug 2012 02:15:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.livedigitally.com/?p=2736#comment-485129</guid>
		<description>Ha! Agree that what;s out there does not qualify as an O/S - hence the opportunity for Apple to invent and own the category</description>
		<content:encoded><![CDATA[<p>Ha! Agree that what;s out there does not qualify as an O/S &#8211; hence the opportunity for Apple to invent and own the category</p>
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		<title>By: Jeremy Toeman</title>
		<link>http://www.livedigitally.com/2012/08/06/5-new-reasons-why-apple-might-not-build-a-tv-yet/comment-page-1/#comment-485126</link>
		<dc:creator>Jeremy Toeman</dc:creator>
		<pubDate>Tue, 07 Aug 2012 18:01:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.livedigitally.com/?p=2736#comment-485126</guid>
		<description>@Mike - you&#039;ve heard, I presume, of Apple TV and Airplay?

@Alan - agreed, except I don&#039;t really think there *is* a real O/S for a TV set... yet.</description>
		<content:encoded><![CDATA[<p>@Mike &#8211; you&#8217;ve heard, I presume, of Apple TV and Airplay?</p>
<p>@Alan &#8211; agreed, except I don&#8217;t really think there *is* a real O/S for a TV set&#8230; yet.</p>
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		<title>By: Mike Smith</title>
		<link>http://www.livedigitally.com/2012/08/06/5-new-reasons-why-apple-might-not-build-a-tv-yet/comment-page-1/#comment-485125</link>
		<dc:creator>Mike Smith</dc:creator>
		<pubDate>Tue, 07 Aug 2012 17:07:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.livedigitally.com/?p=2736#comment-485125</guid>
		<description>TV and PC functionality haven&#039;t really changed in almost 30 years.  All companies are copycats with no innovation.  Apple can bring a TV and PC together, with seamless and exciting interactivity with smart phones and tablet PC&#039;s:  Just as a teaser, a throwing gesture of your device towards the &quot;TV&quot; would transfer the content or web page to it, into an automatic split screen...  Of course, smart phones and tablet PC&#039;s would also flip to the TV screen, view it, and allow your fingers to manipulate it...</description>
		<content:encoded><![CDATA[<p>TV and PC functionality haven&#8217;t really changed in almost 30 years.  All companies are copycats with no innovation.  Apple can bring a TV and PC together, with seamless and exciting interactivity with smart phones and tablet PC&#8217;s:  Just as a teaser, a throwing gesture of your device towards the &#8220;TV&#8221; would transfer the content or web page to it, into an automatic split screen&#8230;  Of course, smart phones and tablet PC&#8217;s would also flip to the TV screen, view it, and allow your fingers to manipulate it&#8230;</p>
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		<title>By: Alan Wolk</title>
		<link>http://www.livedigitally.com/2012/08/06/5-new-reasons-why-apple-might-not-build-a-tv-yet/comment-page-1/#comment-485124</link>
		<dc:creator>Alan Wolk</dc:creator>
		<pubDate>Tue, 07 Aug 2012 16:48:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.livedigitally.com/?p=2736#comment-485124</guid>
		<description>^^iPad app that functions as a virtual set top box</description>
		<content:encoded><![CDATA[<p>^^iPad app that functions as a virtual set top box</p>
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		<title>By: Alan Wolk</title>
		<link>http://www.livedigitally.com/2012/08/06/5-new-reasons-why-apple-might-not-build-a-tv-yet/comment-page-1/#comment-485123</link>
		<dc:creator>Alan Wolk</dc:creator>
		<pubDate>Tue, 07 Aug 2012 16:47:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.livedigitally.com/?p=2736#comment-485123</guid>
		<description>&lt;b&gt;6. There&#039;s No Reason For Them To Build A TV Set &lt;/b&gt;- they want to build the operating system for the TV set, not the shell. The iPhone was both, but that&#039;s because phones needed improvement. A 42&quot; HDTV being used as a dumb terminal doesn&#039;t really need a whole lot of physical improvement (what are they going to do - make it oval?) But the interface - how we navigate what&#039;s on that screen, how the various choices are displayed for us - that needs serious improvement and the solution is Apple&#039;s sweet spot: they design beautiful operating systems. So whether it&#039;s a set top box, a set top USB stick (Roku is releasing one) or an iPad app that functions as an EPG - that&#039;s where Apple is likely headed. They don&#039;t need the hassle of building yet another dumb terminal.</description>
		<content:encoded><![CDATA[<p><b>6. There&#8217;s No Reason For Them To Build A TV Set </b>- they want to build the operating system for the TV set, not the shell. The iPhone was both, but that&#8217;s because phones needed improvement. A 42&#8243; HDTV being used as a dumb terminal doesn&#8217;t really need a whole lot of physical improvement (what are they going to do &#8211; make it oval?) But the interface &#8211; how we navigate what&#8217;s on that screen, how the various choices are displayed for us &#8211; that needs serious improvement and the solution is Apple&#8217;s sweet spot: they design beautiful operating systems. So whether it&#8217;s a set top box, a set top USB stick (Roku is releasing one) or an iPad app that functions as an EPG &#8211; that&#8217;s where Apple is likely headed. They don&#8217;t need the hassle of building yet another dumb terminal.</p>
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		<title>By: Erik Schwartz</title>
		<link>http://www.livedigitally.com/2012/08/06/5-new-reasons-why-apple-might-not-build-a-tv-yet/comment-page-1/#comment-485121</link>
		<dc:creator>Erik Schwartz</dc:creator>
		<pubDate>Tue, 07 Aug 2012 16:23:51 +0000</pubDate>
		<guid isPermaLink="false">http://www.livedigitally.com/?p=2736#comment-485121</guid>
		<description>I see you&#039;re coming around... :-)</description>
		<content:encoded><![CDATA[<p>I see you&#8217;re coming around&#8230; <img src='http://www.livedigitally.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
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