Must-read: A Manifesto for Integrating Social Media into Marketing

June 11th, 2007 by Jeremy Toeman

I use the phrase “must-read” on something when I feel it has such a quantity of interesting content that it shouldn’t be marginalized by summary.  Brian Solis’ post today on “the future of communications” falls into this category.  I don’t agree with everything – but that’s okay, I don’t have to (I’d be a little scared if I ever 100% agreed with anyone’s manifesto on anything!). 

More importantly, it stimulated my thinking, and anyone in the business of online marketing should give it a glance.  Maybe you’ll learn something.  Maybe you’ll be inspired.  Maybe you’ll disagree completely.  No matter what, you won’t waste your time. 

Good job Brian.

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