I started this blog back in the Fall of ’04, and it was splattered with different kinds of ads from Google, Amazon, Commission Junction, and other services. What can I say, I was young, I needed the money. In all seriousness, back then, sites like Engadget were in their infancy, and there were few, if any, established models around blogging.
When I wrote in February about the lack of revenue in blogging (for the masses), I still looked at the few dollars I was making via Google and Amazon as covering hosting costs. I’ve come to the decision that I think my site would look a heck of a lot better not sponsored by Gooooooogle. So as of today, the ads are gone. And there was much rejoicing (yay).
It also has me wondering: how many others are coming to this realization, and more importantly, how many of them will make this decision as well? While I’m fairly ahead of the curve when it comes to technology and gadgetry, I wouldn’t really call myself a trendsetter (although I did predict the resurgence of both ABBA and Queen back in the 90′s – but then again I also thought we’d see a third Breakin’ movie by now). But what if this is a bit of a trend? What happens to the Googleopoly should independent content generators balk from the dribblings of revenue that AdSense provides? And does this bode even worse for Microsoft’s recent $6 billion move?