12/3/2004

Online music service statistics

Jupiter Research has put together a full study of online vs offline music habits. Some key findings include:

  • By 2009, digital music sales will represent just 12% of consumer music spending.
  • The majority of online adults, 51%, think physical music is more valuable than digital.
  • 16% of online adults are interested in downloading a 99-cent single.
  • 17% are tempted by subscription services.

    Personally, I'm a huge fan of Rhapsody's service - I'll put up a whole review in the coming weeks. Much of the debate seems to focus around the issue of access versus ownership of music. I spend about 80% of my time at home or in the office listening to music, and a small amount in the car or at the gym. For me, I need access to a music library. This means Rhapsody is perfect for my needs (and let me say it again: it is perfect). At the same time, I have a good friend who spends more time at the gym, skiing, and doing activities that leave him without Internet access. He cares more about ownership - getting his music library onto his iPod.

    At the end of the day, it's not really an either-or situation. Both scenarios have use, and both have merit. After all, different people have different needs. It's obvious you hate me though I've done nothing wrong (track 10). Are we using too many pop-culture references? Send us a message if you think we are.

    Read the article at Yahoo!